The grant helped Denoir tremendously this past year. We're working on new products set to be released later in 2023, and this helped fund the R&D costs of the initiative. We are also enhancing our existing lipstick formula, another expense we were able to cover with the grant. Further, these funds allowed us to work on these R&D efforts while continuing to grow Denoir's brand awareness in the market. We saw +54% organic growth to our social media over the last 3 months from our continuous marketing efforts. Thanks to IfBOSB, we were able to prioritize investments in both product and marketing in the past year.

By Naomi Domkam, Founder of Denior Cosmetics